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Following the trend of other influential fine dining destinations around the world, Vallarta Lifestyles Publishing Group established Restaurant Week in 2005 through a two-week festival that takes place every year from May 15 – 31 . Restaurant Week features many of Puerto Vallarta and Riviera Nayarit’s most coveted restaurants. Participating establishments offer innovative three-course menus, with three options available for each course. Since the prices are often discounted by up to 50%, dining out during Restaurant Week is not only more fun, but also much more affordable. In the upcoming edition of Restaurant Week, participating restaurants can choose to offer their special, Restaurant Week menu at $229 and $349 pesos per person, tips and beverages not included.