Puerto Vallarta News

Puerto Vallarta News

Pixar’s ‘Coco’ strikes a chord in Mexico guitar town

Pixar’s hit film “Coco” has struck all the right notes in the tiny Mexican hamlet of Paracho, home to the traditional Mexican guitar made famous in the movie.

Nestled in the western central highlands of the Sierra Madre, Paracho is seeing a boom in guitar sales following the worldwide success of “Coco.”

The film follows a boy who accidentally finds himself in the land of the dead during the Mexican celebrations for the Dia de los Muertos. Central to the plot is the boy’s trusty Paracho-style guitar.

The 16th century-style guitars have been a way of . . .

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