Puerto Vallarta, Mexico – Since its launch in June, the advertising campaign ‘Pacific & Wild,’ produced by the globally renowned creative studio Beautiful Destinations, has captivated a wide audience by highlighting Puerto Vallarta’s rich dual identity: a harmonious haven of natural beauty and a dynamic adventure-filled destination. The campaign combines stunning visuals and engaging storytelling, revealing the city’s tranquil landscapes alongside thrilling experiences, and has reached over 5 million people with more than 100,000 social media interactions.
Beautiful Destinations, a multi-award-winning agency with one of the largest online travel communities, boasts over 50 million followers across various platforms. Felipe Pires, the company’s Marketing Director, reflected on the success of the campaign: “Puerto Vallarta is a destination where you can create your own story. Its potential is unique, not only for its natural beauty but also for its lifestyle and the incomparable experiences it offers on land, air, and sea. From the sun and the beach to its rich gastronomy and adventure, this place encapsulates the best of Mexico. As they say, Jalisco is Mexico, and Puerto Vallarta shows it in every corner.”
The ‘Pacific & Wild’ campaign celebrates Puerto Vallarta’s diverse offerings, inviting travelers to explore everything from serene beach retreats to exhilarating adventures. The campaign showcases Puerto Vallarta as a unique blend of natural allure and cultural warmth, aiming to attract tourists seeking both relaxation and excitement. Luis Villaseñor, a representative from the Puerto Vallarta Tourism Trust, expressed his satisfaction with the campaign’s reach: “We are thrilled to see how ‘Pacific & Wild’ has resonated with so many travelers around the world. Our goal was to capture the essence of Puerto Vallarta and connect people with its magic; the results speak for themselves.”
The campaign has not only boosted Puerto Vallarta’s visibility but has also generated a substantial increase in travel inquiries and reservations. Followers worldwide have shown strong interest, sharing their dreams of visiting Puerto Vallarta and engaging in its numerous offerings. Through visually striking content, the campaign has effectively created a global community of travelers eager to experience the natural beauty, vibrant culture, and warm hospitality of Puerto Vallarta.
Collaboration between Beautiful Destinations and the Puerto Vallarta Tourism Trust has been essential to the campaign’s success, underscoring a shared commitment to elevating Puerto Vallarta as a premier travel destination. With its continued growth, ‘Pacific & Wild’ is poised to keep Puerto Vallarta in the international spotlight, inspiring more people to discover the region’s captivating allure.
For those yet to experience it, ‘Puerto Vallarta, Pacific & Wild’ serves as a compelling invitation to explore this unique destination and its unforgettable blend of tranquility and adventure.
Puerto Vallarta, Mexico - Since its launch in June, the advertising campaign ‘Pacific & Wild,’ produced by the globally renowned creative studio Beautiful Destinations, has captivated a wide audience by highlighting Puerto Vallarta’s rich dual identity: a harmonious haven of natural beauty and a dynamic adventure-filled destination. The campaign combines stunning visuals and engaging storytelling, revealing the city’s tranquil landscapes alongside thrilling experiences, and has reached over 5 million people with more than 100,000 social media interactions.
