PUERTO VALLARTA, Jalisco, Aug. 31, 2026 — Mayor Luis Munguía said Monday that the proposed 2027 Revenue Law contains no new tourism tax but allows 4% to 6% increases in existing charges.
The mayor disclosed the range in remarks published before Monday’s City Council session. He said the adjustments would include municipal water rates.
The plan is not yet law. It requires approval by the Puerto Vallarta City Council and a subsequent vote in the Jalisco Congress.
How the plan could affect local bills
For residents and businesses, the immediate financial issue is the proposed increase in charges they already pay. The mayor said the adjustment would follow inflation and range from 4% to 6%.
Water customers would be among those affected because Munguía said SEAPAL Vallarta’s rates were included. The exact change for each residential or commercial account will depend on the final tariff table.
Because the mayor described a range rather than a single increase, different services could receive different adjustments. A line-by-line draft was not included in the reporting reviewed by PVDN before Monday’s vote.
The proposal could affect households and businesses throughout Puerto Vallarta, from Ixtapa and Las Juntas to Centro, Zona Romántica and Marina Vallarta. However, no neighborhood-specific rates were announced.
The city’s current financial projections already assume inflation-driven growth. The 2026 Revenue Law approved by the Jalisco Congress used a 5% annual inflation assumption for its 2027 projections.
Existing tourism charges remain separate
Munguía’s announcement concerns the addition of another municipal tourism charge. It does not mean visitors currently pay no tourism-related fees in Puerto Vallarta.
Article 80 Bis of the 2026 Revenue Law establishes a charge equal to 1.25 times the daily Unit of Measurement and Update, or UMA, for foreign visitors. Payment is valid for 365 days.
Foreign residents, children younger than 14, people with disabilities and several tourism-sector workers are exempt under the law. PVDN has followed the legal and administrative disputes surrounding that foreign visitor charge.
The same municipal law created an environmental sanitation charge equal to 50% of the daily UMA for each occupied night. It covers hotels, hostels, vacation rentals and properties booked through platforms such as Airbnb, Vrbo and Booking.
A transitional provision delayed that sanitation charge until the municipality publishes operating rules and forms its oversight committee. The provision also created 2026 exemptions for certain licensed lodging businesses that pay municipal waste-service charges.
Separately, Jalisco increased its state lodging tax from 4% to 5% for 2026, as detailed in PVDN’s coverage of the state tax change. That state levy falls outside Puerto Vallarta’s municipal Revenue Law.
Weekend dispute delayed the proposal
Monday’s session followed a failed attempt to consider the package during a weekend extraordinary meeting.
At least 12 of the council’s 16 members notified the municipal secretary that they would not attend, according to reporting published before the canceled session. The council members said they had not received sufficient time or documents to review the proposal.
Other local reporting on the dispute said the package included the Revenue Law, updated property valuation tables and SEAPAL rates for water, sewer, drainage and wastewater treatment.
Our review of the municipal transparency calendar confirmed that the proposal was moved to an ordinary session scheduled for 4 p.m. Monday. The meeting was set for the council chamber at City Hall, Independencia 123 in Colonia Centro.
Under Article 37 of Jalisco’s municipal government law, municipalities must submit their proposed revenue laws to the state Congress by Aug. 31.
The Jalisco Congress reviews and votes on each municipality’s proposal. If a municipality fails to submit one by the deadline, state law treats the previous year’s Revenue Law as its proposed law for the next fiscal year.
