The Riviera Nayarit and Puerto Vallarta began their promotional activities for 2015 in the United States where they participated in the first events of the year. The New York Times Travel Show and the New York Wedding Salon signaled the start of the season.
The first event is geared towards the leisure market in general, where the destinations had contact with travel agents as well as end consumers; the latter was specifically aimed at the weddings/romance market.
Both destinations participated in a joint collaboration with the Mexico Tourism Board.
The NY Times Travel Show took place from January 23 . . .
