Mexico has been in the headlines with an unfortunate set of natural disasters over the past couple of months, but it’s not only ready to receive visitors again in its usual record numbers, it has also been working hard behind the scenes to showcase its diversity and gain new fans.
Ximena de Cordova, PR Executive Coordinator for the Mexico Tourism Board (MTB), recently gave a group of top international travel professionals gathered for the 2017 VIP Summit Los Cabos a look into the MTB’s new global marketing campaign.
The vibrant campaign takes a cue from the entity’s . . .
