In a switch, food company tells customers to eat less of their product

Mars Food plans to tell customers to eat some of its Dolmio pasta sauces and macaroni cheese only once a week to maintain a balanced diet because of the products' high levels of salt, sugar or fat.

The scheme is part of a larger initiative by the privately owned U.S. food company to encourage healthier eating at a time when large food multinationals, or Big Food, are coming under increasing pressure from public health advocates and regulators struggling to fight a growing obesity epidemic.

The plan, however, does not extend to Mars' chocolate or sweets businesses, whose brands include . . .

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