Mexico City used to be filled with green Volkswagen Beetle taxis. But it’s been over a decade since Volkswagen Group retired the so-called Type 1 Beetle, and the once-ubiquitous green Bugs of the country’s Federal District are rapidly being replaced by green Nissan Sentra sedans. And today Mexican consumers are more likely to own a Nissan than any other brand.
Now, Japan’s third-largest automaker is turning Mexico into one of its key hubs for the production and export of its cars, says the head of the company’s Mexican operations Airton Cousseau.
“Nissan Mexicana . . .
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