Less than two weeks after taking over, the era of Elon Musk at the helm of Twitter has been chaos with mass layoffs, office closures, changes in the account verification policy, the abandonment of more than 1.3 million users, and the decision of brands such as Audi, Pfizer, GM, United Airlines and General Mills, among others, to temporarily suspend the purchase of ads on that social network, until it is clear about the content and verification policy Musk will apply.