As the 2025 sargassum season intensifies across Quintana Roo, tourists are finding it more difficult to enjoy the region’s iconic white-sand beaches without encountering the unsightly brown seaweed. While the influx of sargassum is an annual event, this year’s arrival has prompted many beachgoers to rethink their vacation plans or search for sargassum-free alternatives.

If you’re planning a trip to Cancun during the summer . . .