Some Southern California travelers heading to Puerto Vallarta through CBX may qualify for a $100 voucher. The offer is tied to purchases made through Cross Border Xpress, the San Diego terminal connected to Tijuana International Airport. The voucher is for tours, activities, and local experiences in Puerto Vallarta. The promotion is part of a Jalisco-CBX tourism agreement that also includes marketing for Guadalajara before the 2026 World Cup.
$100 voucher tied to CBX travel
Jalisco and Cross Border Xpress are offering a $100 voucher to some travelers from Southern California who visit Puerto Vallarta through CBX.
The offer applies to certain one-way or round-trip southbound travel purchases made through CBX. After purchase, eligible users receive a link to claim the voucher on the confirmation page or by email.
The voucher can be used for tours, activities, and local experiences in Puerto Vallarta. Available information does not describe the offer as cash back, a general rebate, or a discount for all visitors.
How the route works
Cross Border Xpress is a pedestrian terminal and border crossing. It connects San Diego with Tijuana International Airport.
Travelers use the bridge to reach flights departing from Tijuana without crossing a separate land border. For Southern California travelers, the system can make Tijuana flights part of a cross-border airport option.
Puerto Vallarta included in Jalisco agreement
The incentive is part of a tourism agreement between CBX and the Jalisco government through the state tourism office.
The agreement includes promotion for Puerto Vallarta and Guadalajara. Partnership details describe about 20 weekly direct frequencies between Tijuana and Puerto Vallarta. They also describe about 100 weekly direct flights between Tijuana and Guadalajara.
The campaign includes advertising inside CBX and joint promotion with Viva and Volaris. It also includes marketing connected to the 2026 FIFA World Cup, when Guadalajara will be one of Mexico’s host cities.
What travelers should confirm
Travelers should check the CBX purchase page before buying. Public information reviewed for the offer does not state every condition.
The available details do not fully explain participating tours, expiration rules, blackout dates, or whether the voucher can be combined with other discounts.
For now, the clearest confirmed points are that the offer is tied to CBX southbound travel and that the voucher is for Puerto Vallarta tours and experiences.
