Puerto Vallarta, Mexico – The municipality of Puerto Vallarta, under the administration of Mayor Luis Munguía, is gearing up to celebrate one of the most deeply rooted and emotional traditions in Mexico: Día de los Muertos, or the Day of the Dead. From October 31 to November 3, the city will host the inaugural ‘Remember Me’ festival, a cultural and artistic event dedicated to celebrating life through the remembrance of those who have passed away. The festivities will take place across various parts of the city, including the downtown area, neighborhoods, cemeteries, and districts, offering an unforgettable experience for both residents and visitors.
This festival, which is a 100% collaborative effort involving multiple departments of the Puerto Vallarta City Council, aims to provide tourists and local families with a unique and immersive celebration that spans across the municipality. Best of all, the festival activities are entirely free, allowing everyone to participate and enjoy the events.
A Cultural and Artistic Celebration Across Puerto Vallarta
The ‘Remember Me’ festival offers a diverse range of activities, including the installation of a special altar dedicated to Don Guadalupe Sánchez in the city’s main square. Sánchez, the founder of Puerto Vallarta, is honored in this central offering, highlighting the historical significance of the city’s roots. Alongside this tribute, altars will be placed throughout the city, and a 28-meter-tall Catrina—one of the most iconic symbols of Día de los Muertos—will be erected in the heart of the city. This towering figure, known for her elegant dress and skeletal appearance, will be joined by her mascot this year, adding a new dimension to the celebration. The Catrina installation is made possible by the contributions of the Tourism Trust.
Cultural and artistic performances will be held at several key locations, including the iconic Malecón, Lázaro Cárdenas Park, the Los Muertos Pier, and the Cuale River Island. These popular spots will come alive with music, dance, and art, allowing attendees to immerse themselves in the vibrant traditions that make the Day of the Dead a truly unique cultural celebration. On November 2, the Mega Day of the Dead Parade will take center stage, as it weaves through the streets, showcasing the community’s rich heritage and creativity.
Bringing Día de los Muertos to Life in Every Corner of the City
Beyond the downtown festivities, the festival will also extend into the city’s four municipal delegations, bringing the Day of the Dead spirit to every corner of Puerto Vallarta. Artistic presentations, altar contests, and competitions for tomb and Catrina decorations will be held in these areas, offering local communities a chance to showcase their creativity and honor their ancestors in their own distinctive way. In addition, film screenings will take place, adding an educational component to the event.
One of the most unique elements of this year’s celebration will be the Interactive Pantheons. Located in the 5 de Diciembre, Ramblases, Ixtapa, and Las Palmas cemeteries, these pantheons will offer a variety of interactive activities for festival-goers. Visitors will have the opportunity to explore photo booths, enjoy guided tours, and listen to storytelling sessions. Workshops will also be available, providing hands-on experiences to those interested in learning more about the customs and traditions of the Day of the Dead.
Collaborative Effort for a Memorable Experience
The ‘Remember Me’ festival was formally introduced to the public during a press conference, where city officials, cultural leaders, and tourism representatives gathered to announce the details of the event. Attendees included Luis Villaseñor Nolasco, director of the Puerto Vallarta Tourism Promotion Trust; Alejandra Cornejo, the city’s Municipal Tourism Director; Guadalupe Basulto, Director of Culture; and councilwoman Laurel Carrillo Ventura, among others.
The Puerto Vallarta Tourism Promotion Trust, which played a pivotal role in organizing and promoting the festival, emphasized the importance of showcasing the city’s rich cultural heritage through such events. With the ‘Remember Me’ festival, they hope to draw visitors from both Mexico and abroad, while offering local families the opportunity to partake in a tradition that holds deep significance in Mexican culture.
A Festivity to Remember
As Puerto Vallarta prepares for this new edition of the Día de los Muertos celebration, excitement continues to build among locals and tourists alike. The ‘Remember Me’ festival promises to be an extraordinary event, not only as a tribute to the city’s cultural legacy but also as an inclusive and immersive experience for all. The program, which includes stunning artistic displays, interactive elements, and community-wide participation, underscores Puerto Vallarta’s commitment to honoring the past while celebrating life in the present.
For those planning to visit the city or participate in the festivities, the ‘Remember Me’ festival offers a unique opportunity to witness Puerto Vallarta’s vibrant culture and traditions in one of its most cherished holidays. Whether it’s through the iconic Catrina, the beautifully decorated altars, or the lively artistic performances, this festival will leave a lasting impression on all who attend.
Puerto Vallarta, Mexico - The municipality of Puerto Vallarta, under the administration of Mayor Luis Munguía, is gearing up to celebrate one of the most deeply rooted and emotional traditions in Mexico: Día de los Muertos, or the Day of the Dead. From October 31 to November 3, the city will host the inaugural 'Remember Me' festival, a cultural and artistic event dedicated to celebrating life through the remembrance of those who have passed away. The festivities will take place across various parts of the city, including the downtown area, neighborhoods, cemeteries, and districts, offering an unforgettable experience for both residents and visitors.