During the fall, Puerto Vallarta transforms into a vibrant destination to celebrate the Day of the Dead, a tradition declared an Intangible Cultural Heritage of Humanity by UNESCO. The green pearl of the Mexican Pacific becomes a unique setting where music, colors, and spirituality blend into a magical atmosphere, attracting both national and international tourists. With special events, altars that tell stories, and elegantly dressed Catrinas, Puerto Vallarta offers an authentic and emotional experience that honors the memory of the deceased against the backdrop of a stunning sunset over the bay.
Puerto Vallarta has earned the distinction of holding the Guinness World Record for “The Tallest Catrina Skull in the World” for two consecutive years, in 2022 and 2023. This colossal and visually striking artwork measures over 28 meters high, combining tradition and creativity. This year, a new monumental Catrina will be placed on the city’s iconic boardwalk for 10 days, accompanied by a mascot to honor animals that have passed on as well.
To further promote Mexican culture and its magical traditions, the first edition of the “Remember Me” festival will take place from October 31 to November 3. The festival will feature a variety of artistic and cultural events across different parts of the city, including film screenings, musical performances, folk dances, exhibitions, cemetery tours, and many more surprises.
Adding to the festivities, the traditional Parade of the Dead will take place, winding through the city center, along the Malecón, and the cobblestone streets of the Romantic Zone.
On Friday, November 1, the Isla de los Muertos Festival 2024 will be held for the third time, from 4:00 p.m. to 10:00 p.m., on Cuale River Island. This charity event will feature displays of offerings, Catrinas, performances by local musicians, a live show, and food and beverage stalls in a family-friendly atmosphere.
On November 2, Majahuitas Beach Club will host a special event in honor of this cherished tradition and Mexican identity. Set against a mystical backdrop of candles and marigold flowers under a starry sky, international DJs, including the Italian-Israeli duo The Kimonos and Swiss artist Leo Leonski, will provide entertainment for an unforgettable night that fuses ancient customs with contemporary beats.
Puerto Vallarta continues to position itself as a representative of Mexico’s rich cultural heritage by highlighting the Day of the Dead with celebrations that captivate visitors from around the globe. From the record-breaking “World’s Tallest Calavera Catrina” to the Parade of the Dead through its cobblestone streets, Puerto Vallarta merges tradition with modernity to offer an unmatched experience. This paradise in Jalisco invites everyone to immerse themselves in the magic of its customs and enjoy an atmosphere that embodies the spirit of Mexico, making the Day of the Dead a holiday that enchants the world.
During the fall, Puerto Vallarta transforms into a vibrant destination to celebrate the Day of the Dead, a tradition declared an Intangible Cultural Heritage of Humanity by UNESCO. The green pearl of the Mexican Pacific becomes a unique setting where music, colors, and spirituality blend into a magical atmosphere, attracting both national and international tourists. With special events, altars that tell stories, and elegantly dressed Catrinas, Puerto Vallarta offers an authentic and emotional experience that honors the memory of the deceased against the backdrop of a stunning sunset over the bay.