LGBTQ+ Travelers Contribute 40% of Puerto Vallarta’s Tourism Revenue

Puerto Vallarta, Mexico - In a significant milestone for Puerto Vallarta, Jalisco, the influence of LGBT+ tourism on the city's economy soared to unprecedented heights in 2023. According to recent data released by Luis Antonio Villaseñor, the general director of the Puerto Vallarta Tourism Trust, the sector welcomed a record-breaking 2 million visitors, injecting a staggering 17 billion pesos into the local economy.