Puerto Vallarta (PVDN) - Internet-based fashion behemoth, Shein, is investigating the possibility of establishing a factory in Mexico as part of its "localization strategy" and its ongoing consideration of "nearshoring options".
The prospective manufacturing site in Mexico would function as a production hub external to China. Such a facility could significantly diminish delivery periods and mitigate distribution expenses for clients in Latin America, as per a Reuters report.
Although Shein did not directly respond to the report, Shein Latin America's Chairman, Marcelo Claure, conveyed to Drapers: "Shein's approach towards localization enables us to . . .
