Mayor Estrella Palacios Domínguez unveils a 4-million-peso plan to restore Mazatlán’s Women’s Monument, Walk of Fame and Pedro Infante Monument, and add a new star for Horacio Palencia in November—boosting tourism along the Olas Altas promenade.
Mayor Estrella Palacios Domínguez has green-lit a landmark project to overhaul key attractions along Mazatlán’s storied boardwalk as part of the 2025 Public Works Plan. With an investment of roughly 4 million pesos, the city will restore the Mazatlán Women’s Monument, rehabilitate the Walk of Fame in Olas Altas and refurbish the Pedro Infante Monument.
The mayor said the team will “rehabilitate the entire area where the stars of Mazatlán and Sinaloa artists are located.” That work will include cleaning, structural repairs and improved lighting to highlight each tribute. In November, officials will unveil a new star honoring songwriter Horacio Palencia, marking his official entry into the boardwalk’s roster of cultural figures.
The Walk of Fame celebrates a diverse lineup of home-grown talent: singers such as Lola Beltrán and Pancho Barraza, boxing legend Julio César Chávez, Banda El Recodo, silver-screen icon Pedro Infante and composer José Alfredo Jiménez. By restoring these landmarks, the city aims to enhance the visitor experience and reinforce Mazatlán’s identity as a cultural hub.
Beyond polishing monuments, the Public Works Plan calls for the Centennial lighting project along the promenade. Upgraded fixtures and energy-efficient bulbs will cast a warm glow over evening strollers, making the boardwalk safer and more inviting after dusk. The lighting overhaul will complement the monument restorations and create a continuous, illuminated corridor from the Golden Zone to Olas Altas.
Local business owners have welcomed the announcement, noting that vibrant public spaces drive hotel bookings and foot traffic at nearby cafés and shops. “A fresh look along the boardwalk brings more visitors, and that means more sales for all of us,” said María López, owner of a beachside restaurant. Tourism officials expect the improvements to boost seasonal occupancy rates by at least five percent.
The project’s timing aligns with the city’s broader tourism strategy. Mazatlán has steadily recovered visitorship since 2021, with international arrivals up 12 percent in the first half of 2025. By preserving its heritage assets and adding new tributes, the city stays competitive with other Mexican destinations. The new Horacio Palencia star, for example, taps into the singer’s fan base, drawing visitors who follow his career.
Work crews will begin on the Women’s Monument and Walk of Fame in August, with the Pedro Infante Monument and lighting upgrades to follow. The schedule targets completion by mid-October, leaving room for landscaping and final inspections before the November unveiling ceremony. During renovations, sections of the promenade will close temporarily, but pedestrian access will be maintained via alternative routes. Signs and staff will guide tourists and residents around work zones.
Mayor Palacios Domínguez emphasized that every peso spent reflects the city’s commitment to preserving Mazatlán’s spirit. “These monuments tell our story,” she said. “By investing in them, we honor our past while opening doors for future growth.” With the boardwalk renovations on track, Mazatlán aims to shine brighter on Mexico’s Pacific coast and welcome more travelers to its historic shores.
