Puerto Vallarta’s New Tax on Foreign Tourists Expected to Raise 300 Million Pesos Annually

Puerto Vallarta, Mexico – Puerto Vallarta’s municipal government has made significant progress in implementing a special tax for tourists, aimed at generating between 250 and 300 million pesos annually to fund the city’s tourism infrastructure and services.

Mayor Luis Ernesto Munguía González announced that the proposal, initially presented to the city’s business sector, has advanced through key commissions after undergoing important modifications. In a joint session involving the Finance and Public Accounts, National and International Promotion of Tourist Destinations, and Tourist Services and Visitor Services commissions, two separate tax proposals were consolidated into a single, streamlined tax.

“We merged the resources application into one tax that will be implemented,” explained Mayor Munguía González. The new tax will be set at 1.25 UMAs (Unit of Measurement and Update), translating to approximately 133 pesos per visitor. Despite the introduction of this tax, the mayor assured that it is not intended to be coercive. “Visitors will be able to move freely and will be invited to participate in this contribution through this tax,” he added.

Once approved by Congress, the special tourist tax is expected to provide significant funding for the reconstruction, rehabilitation, and development of tourist infrastructure and services in Puerto Vallarta. This financial boost aims to enhance the overall visitor experience and support the city’s status as a premier tourist destination.

The proposal is scheduled for discussion in a city council session this Friday. If it gains approval from the commissions, it will be forwarded to Congress to be incorporated into the revenue law for the fiscal year 2025.

Mayor Munguía González emphasized the long-term benefits of the tax, highlighting its role in ensuring sustainable growth and improving the quality of life for both residents and tourists. “This initiative will allow us to invest in the necessary infrastructure and services that our visitors expect, while also preserving the charm and beauty of Puerto Vallarta,” he stated.

The city’s business community has shown support for the proposal, recognizing the potential for enhanced infrastructure to attract more tourists and stimulate the local economy. As Puerto Vallarta moves closer to implementing this tax, stakeholders are hopeful that the funds raised will lead to meaningful improvements and sustained prosperity for the beloved coastal city.

Puerto Vallarta, Mexico - Puerto Vallarta’s municipal government has made significant progress in implementing a special tax for tourists, aimed at generating between 250 and 300 million pesos annually to fund the city’s tourism infrastructure and services.

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