Sayulita tourism is booming

Bookended by seaside rocks that protrude into warm Pacific Ocean waters, the relatively small Playa de los Muertos, or Beach of the Dead, features gentle waves, pelicans diving for fish and sunbathers lying on the sand. Vendors sell beer and grilled fish-on-a-stick, and two locals climb a palm tree to fetch coconuts.

But just beyond the laidback beach is a peninsula that hosts a new and posh 62-property development, highlighting that Sayulita, once a tranquil fishing village, continues to grow into one of Mexico’s top tourism and retirement destinations.

The town was even featured in . . .

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